Interactive Marketing Solutions

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The Most Innovative Solutions
In List Management & Compliance

IMS, A Subsidiary Of The DMA

Interactive Marketing Solutions, a subsidiary of the Direct Marketing Association , is committed to developing innovative list and database management software and services designed to help businesses succeed in their marketing efforts by mitigating the challenges imposed by privacy and consumer opt-out legislation.

IMS manages for the DMA, the world’s largest consumer preference database of nearly 15,000,000 consumers. Additionally, as the processing arm of the DMA, IMS manages the “do not call” list for the states of Pennsylvania, Maine and Wyoming.

Subscribing to the DMA’s TPS file is still necessary to remain in compliance with state mandated do-not-call requirements for the Commonwealth of Pennsylvania, Maine and Wyoming and comply with DMA membership requirements.