No matter how carefully you track deceased individual information on your house file, every time you rent an outside list, you risk sending a promotion piece to someone recently deceased. Or worse, having one of your telemarketers attempt to contact someone who is dead and by doing so cause unnecessary pain to their survivors. These references to someone they have lost can come across as insensitive to their survivors. It also wastes valuable marketing dollars!
We offer two Deceased Files:
· The Recently Recorded Deceased File contains recorded deaths for the past 24 months. An annual subscription with monthly downloads is available for $3,295. (Service providers must ensure that their clients have an active subscription to the RRDF file.)
· The Deceased Do Not Contact List contains opt-outs submitted by friends and family of the deceased. An annual subscription with monthly downloads is available for $500 and $700 for end users and service providers, respectively.
The Recently Recorded Deceased File
How Does It Work?
The Recently Recorded Deceased File is constructed from a variety of public and proprietary sources. It contains over 11 million deaths recorded during the previous 24 months and is refreshed monthly, adding approximately 900,000 new names and addresses. Each month, new names will be added and names older than 24 months removed. It is the most accurate deceased list available.
Because of data licensing agreements, subscribers will only be able to use each monthly file for 45 days – replacement files will be available monthly. The data cannot be accumulated from month to month or year to year. Also, service providers cannot scrub customer lists unless the client subscribes to the RRDF.. (Service Providers are defined as organizations cleaning lists owned by others.)
USING THE FILE
TO ORDER THE RRDF
The subscription fee of $3,295 covers a 12-month subscription period and includes monthly updates. You will receive a renewal notice prior to the subscription expiration date.
Subscribe to RRDF Online.
WHAT IS THE DDNC?
WHAT IS THE PURPOSE OF THE DDNC?
HOW DO I USE THE DDNC information found on the
Preference Service files?
To assist you in removing the names of the deceased, they will be included on each preference service file, but they will be flagged (last position of each Deceased record will contain a “D”). Marketers must remove all flagged records from prospect marketing solicitation lists
WHAT IS THE STAND-ALONE DDNC FILE?
TO ORDER THE DDNC FILE
The subscription fee of $500 for end users and $700 for service providers covers a 12-month subscription period and includes monthly updates. You will receive a renewal notice at the prior to the subscription expiration date.
Subscribe to DDNC Online.
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