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Telephone Preference Service
What is the Telephone Preference Service***
TPS is a residential file of individuals throughout all 50 states and Puerto Rico who have contacted The DMA and registered with TPS by providing their names, home addresses and home phone numbers. TPS also includes the official state DNC lists from the Commonwealth of Pennsylvania, Maine, and Wyoming.
The DMA’s TPS is an easy and cost-effective way to purge your calling lists of consumers who do not want to receive promotional calls at home. Once registered, consumers remain on the list for five years or until their phone number is changed or disconnected***.
***
Please note that on November 1, 2006, DMA will discontinue all
mail and most web-based consumer
registrations for TPS. Consumers will be directed to the Federal Trade
Commission’s DNC Registry instead. TPS will continue to
include current consumer registrations for the states of Pennsylvania, Maine and Wyoming. Please
click here or scroll
down to review the full plan to phase out TPS consumer registrations and what this
means for marketers.
State do-not-call requirements
Subscribing to the DMA’s TPS file is necessary to remain in compliance with state mandated do-not-call requirements for the Commonwealth of Pennsylvania, Maine, and Wyoming.
Please note that except for the Commonwealth of Pennsylvania, Maine, and Wyoming, the state mandated do-not-call files and the FTC lists are NOT part of the Telephone Preference Service file.
Further information on how to obtain other state do-not-call lists is available at State Do Not Call Laws. Further information on how to obtain the FTC list is available from the FTC at https://telemarketing.donotcall.gov/
Here is how TPS works
TPS complements your in-house suppression list by removing unresponsive prospects... before you waste time and money on them. In addition, pass the TPS file against:
- Your prospect lists
- Your house list when you rent it out
As a TPS subscriber, you can choose to receive the file:
- Every quarter - these files available in January, April, July and October are a complete list of consumers who have registered with TPS in the past five years
- Every month -additions to the quarterly file are distributed monthly
The TPS file is in Tab delimited (.txt) format. The file is available as a download or on CD ROM.
Instructions for using the TPS file are included on each CD-ROM.
Free technical support available to subscribers.
It ’s easy to become a TPS subscriber.
You pay a flat fee that covers a 12-month subscription year and includes quarterly updates (no partial year subscriptions available). You will receive a renewal notice at the end of your subscription period. Prices are as follows:
Annual Subscription for Quarterly updates: $700
Annual Subscription for Monthly updates: $1,070
View our TPS Frequently Asked Questions
How to subscribe to the Telephone Preference Service:
Please Contact Us for further information
***Plan to Phase Out TPS
Consumer Registrations & What This Means for Marketers
On November 1, 2006, DMA will discontinue all
mail and most web-based consumer
registrations for TPS. Consumers will be redirected to the Federal Trade
Commission’s DNC Registry instead. The plan to phase out consumer registrations
is as follows:
- We will continue to take web-based registrations
for consumers located in the states of Maine, Pennsylvania, and Wyoming because the TPS list remains the official DNC
list for the states of Maine and Wyoming, and also includes the Pennsylvania Do-Not-Call
registry.
- We will continue to update the TPS file as
follows:
- by removing disconnected numbers and updating
area code splits and changes on the TPS file
- by eliminating the names of consumers who have
been on TPS for 5 years
- by
adding new names of deceased individuals whose family/friends have
registered them on DMA’s Deceased Do-Not-Contact (DDNC) list.
- Since consumer names are kept on the
file for only 5 years, the list will continue to shrink in size and after
5 years only contain residents of Maine, Pennsylvania and Wyoming, as well as names registered on
DMA’s DDNC list.
What This Means For
Marketers
- Because consumer names remain on TPS for 5 years,
DMA members will be required to honor these consumers’ requests not to be
called by scrubbing their prospecting lists against the TPS file through
December 2011.
- The January
2007 quarterly update will be the last update DMA members will be required to purchase. Members must continue
to scrub their prospecting list against this list for 5 years, at which
point all registered consumer names will have dropped off.
- Alternatively, members may elect to purchase quarterly updates for the
next 5 years (until November 2011). Each quarterly update will shrink in
size as names drop off, thereby providing members with a smaller suppress
list.
- Marketers who use DMA’s Deceased-Do-Not-Contact (DDNC)
list and/or who are required to use the state DNC lists for Maine, Pennsylvania, and/or Wyoming may either:
- (a) purchase an annual subscription to the state lists from
DMA for $465 each and the Deceased Do not Contact list for $300 ----or
----
- (b) purchase
the entire TPS file, which contains the state lists for Maine, Pennsylvania, and Wyoming, as well as the Deceased Do Not
Contact information, for $700.
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